Fella Gucci


MOST people get into thrifting because they honestly can’t afford the day’s fashion, so they take some vintage garments and tweak them here and there to get that drip. It’s a similar formula that Ntokozo Dladla used for his Queen Moraka T-shirts, but instead of using vintage attire he opted for a vintage character.

“Most of my friends had the vintage Rap Tour T-shirts and I really wanted one of my own but things on the financial side of my life were and are still all types of shaky,” Dladla tells me. So out of his need to fit in while simultaneously standing out, he came up with the idea to make his own T-shirt which would be more affordable than purchasing one.

Ntokozo posing with Queen on tha T. Photo by Frans Malesela Kekana

“…I thought about making it about South African musicians, but there are already other street wear lines that have done this. It hit whilst I was thinking about gangster rap, that most of the rappers that told us stories of shoot outs, robberies, gang culture, etc. never even participated in such and all they were presenting to us as listeners was a character!!”

To Dladla, who’s also known as Danger, there’s no difference between Dr. Dre and Queen Moroka because they’re both fictional characters that he connected to while growing up in the streets of Vosloorus.

But like most darkies who grew up in the 90s traditionally watching Generations at 20:00 on Simunye We Are 1, you’d ask yourself why he chose to use Sophie Lichaba’s (formerly known as Ndaba) character, he could’ve gone for a Karabo Moroka, Julia Motene or Ntsiki Lukhele.

Ntokozo with Generation’s Queen. Photo Frans Malesela Kekana

“I won’t lie, I found Karabo Moroka’s character too easy. Like she is definitely a crowd favourite and that comes with automatic success but even though Queen holds the same level of legendary stature, I feel like at the end of the original Generations run she became comic relief and her character could go weeks without showing up and it wouldn’t even effect the storyline. So I chose Queen because I have a warm place in my heart for the under dogs. Plus her whole vibe was about being glamorous which goes well with certain themes I want to play around with especially with clothing.”

The T’s have received good reception from people, with the likes of comedian Okay Wasabi and performer Fella Gucci spotted rocking one. They’re a limited edition. “My problem with most T-shirt brands is that they get one design that works and they just abuse it until we see Small Street put the final nail in the coffin, and I don’t want that I want to always have new ideas and let the old stay in the past,” the illustrator says.

Okay Wasabi rocking Queen. Photo by Daluthando Monageng

The T’s are not under any fashion line, but him as a graphic designer. He sees the work as an addition to his portfolio work and merchandise. “My mentality now, is if I don’t have clients I’ll be my own client.”

Fella Gucci wearing Queen Moroka T. From Facebook

“IT ALL happened so fast, I wrapped up my tour and then waited a few days before theirs could begin,” exclaims Fortune Shumba.

What was initially a tour in Australia to promote his provocative smash single Trash, has turned into a month long stay down under after Shumba mesmerised the management team of local reggae fusion/indie rock band, Sticky Fingers, who demanded he join the band’s tour as an opening act.

Such is Shumba’s presence on stage, it turns first timers into fully fledged members of his Fortunism tribe. I’m talking the stuff of Beyoncé and her beehive, Justin Bieber and the beliebers. But Shumba’s tribe is uniquely held together by three pillars; Love, Acceptance and Freedom.

There was a harsh paucity of the aforementioned trio in Shumba’s upbringing, as a queer artist in Mpumalanga. “It was until I was a little older and a bit more independent in my thinking that I started wondering what it would take to get me to be in a better space as I’d grown tired of being forever morbid. I started wondering what it would take for me to turn my situation around and each time, Love, Acceptance and Freedom came up on top as the three things I’d been longing for and the only way I’d be able to reach a place of complete harmony and peacefulness within myself. Love because I never felt like I got any from the people I was surrounded by, and the same applied with Acceptance and Freedom. I also came to a realisation that I was not giving myself any of the three things that were very much necessary and began wondering if that was the reason I was not getting any of the three back, the law of attraction? So I started practicing the three things in my everyday life and once I had figured out it worked I then felt the need to share it with others and bundle that message up with the music I make so it does not feel like an extra gig,” he says, speaking to Tha Bravado from Australia.

Fortune Shumba on stage. Photo by Sam Brumby

Australians have been reciprocating the energy Shumba exudes on stage. “Does not matter the age, race, sexual orientation or gender, at the end of the day we all need to be loved, to be accepted for who we are and to be liberated essentially. Initially I’d be shocked when 60 something year old cis males who normally only listen to metal rock would come up to me after the shows, at times all sweaty from all the dancing around with tears streaming down their faces, thanking me for speaking to their souls and sharing my inspiring message with them in a time where hate seems to be the biggest issue in the world. Me supporting a band like Sticky Fingers who are totally from a different musical background from me made much more sense to a lot of people after they came to the shows.”

This is Shumba’s longest stay in a foreign country and despite missing home and Mzansi food, he talks in awe of the liberty of people to be themselves in Sydney- which has been his favourite part of the country. “We went there earlier on while I was on my Trash tour and thank goodness we are going back again for the Sticky Fingers tour this time! Firstly the house we were living in was amazing (our friends Jodi and Craig were kind enough to let us use their stunning Sydney house as our base for free). There is a street called Oxford St which is the queerest and prettiest street I have ever seen. Gay bars at every corner, gay rainbows all across and just good spirited people hanging out… ahhh there’s also free WiFi on the streets.  I also met some cool musicians and recorded some new music there. I enjoyed Sydney a lot.”

Fortune Shumba owning the stage. Photo by Sam Brumby

Artists such as Shumba, Fella Gucci and a slew of other black musicians who make alternative music which challenges the status quo, usually battle the fact that demand only comes from Eurocentric spaces, not the townships or other black spaces where there’s still a lot of fear and misunderstanding of something different. “My DJ and I were having the conversation the other day about how much this message is still very much necessary back at home. It really sucks that you don’t get offered a lot of platforms and opportunities back at home, especially if you are doing something different. I can never say if it’s an issue of promoters and the people responsible for putting us on such platforms not having faith in the power of alternative African sounds to pull in large crowds or a case of our audience not being open minded enough to receive the message. All I know is that I am manifesting more shows back at home after this, I mean I sing in Swazi and English after all and make a lot of African references when creating these songs. I just choose to express myself in my own unique way.”

Fortune Shumba on stage(right) with Sisi Mbombo (Left) at Heaps Gay. Photo by Lachlan ouglas

The strong contralto singer has two EP’s to his name, Dawn (2015) and Daylight (2016) and wants to title his upcoming project Dusk, completing the trilogy of EPs. “To be honest the EP has beeeen done, most of the songs I have been doing on this tour are from the upcoming EP. We are just waiting for the perfect time. This pause also allows us to do a few tweaks here and there and I am steadily building an audience before we release the project. I will be putting out a music video for Trash and the follow up to that, a song called Trouble. I will still be recording more music because that is a way of life of me and because for my debut album I want to have more than a hundred songs to pick from once I decide it is time to put out an album, some day.”

An avid activist, his #LoveAF has also extended itself in a pad drive, to help provide young girls with sanitary pads- he heeded this calling after reading an article about girls in rural KwaZulu-Natal who did not have access to pads. “We are doing T shirts for which proceeds will go towards that cause. StiFi(Sticky Fingers) have been kind enough to help pay for the printing of the merch once I told them about the cause. I am glad we are doing this even though the turnaround time has been short as we had not planned to go on this tour with Sticky Fingers as the opportunity almost came out of the blue, but once I realised we would get to reach such a big audience I told my manager  ‘This is it! We are starting with the pad drive now’, and here we are.”

About us

We’ll Not Change The World Ourselves. But We’ll Spark The Minds That Do.
Read More



    I'm not a robot
    View our Privacy Policy